333908 - Advertising agent (manager)

Sells advertising space and media time to companies and individuals. Prepares sales presentations for potential clients and provides after-sales support. Plans, organizes and implements advertising campaigns, increases the sales of goods or services, improves the image of an organization or brand. Responsible for creating advertising strategies, creating and distributing advertising materials, monitoring and evaluating advertising campaigns.

Main activities

* create and plan advertising strategies;
* create advertising materials, including print, TV commercials, radio ads, online ads;
* organize and implement advertising campaigns;
* monitor and evaluate the results of advertising campaigns;
* maintain relationships with clients and partners.

Characteristic competences

* create and implement advertising strategies;
* collaborate with clients and colleagues;
* organize advertising campaigns;
* create advertising materials;
* analyze market data and advertising effectiveness.